Category of News

Boris FX Showcases Award-Winning Mocha VR and New VFX Plug-in Tools at SIGGRAPH 2017

July 14, 2017 in News

Previewing 360° stereoscopic workflow and new versions of flagship plug-ins Sapphire & Continuum

Boston, Massachusetts – July 13, 2017 – Boris FX™, the leading developer of visual effects plug-ins for film and post-production, will showcase the newest versions of flagship products Mocha VR, Continuum, and Sapphire at SIGGRAPH on August 1-3, 2017 at the Los Angeles Convention Center in booth 1011.

“SIGGRAPH is a great opportunity for us to connect with visual effects artists and preview the newest problem-solving tools for the growing 360° filmmaking community,” says Ross Shain, Chief Product Officer of Boris FX and Imagineer Systems. “Mocha VR now has stereoscopic features, enabling an advanced stereo 360° plug-in workflow inside host applications Adobe Creative Cloud®, Avid Media Composer, and The Foundry’s NUKE. We will also preview the upcoming Continuum 360/VR Unit, designed for 360/VR editorial tasks and Sapphire 11, the newest version of flagship VFX plug-ins used in feature films and creative video.”

Mocha VR’s horizon stabilize toolset

Mocha VR’s horizon stabilize toolset

Attendees visiting Boris FX at SIGGRAPH will have the opportunity to preview the following new products and technology demos:

Mocha VR

Mocha VR is the first plug-in to bring native 360° optimized tracking, masking, object removal, and horizon stabilization tools to host applications such as Adobe® Premiere Pro CC, Adobe® After Effects CC, Avid Media Composer, The Foundry’s NUKE, and Blackmagic Design Fusion. Mocha VR is built on the Academy Award-winning planar tracking engine developed by Boris FX division Imagineer Systems.

Boris Continuum

Continuum 11 will feature a new VR Unit with multiple VR enabled plug-ins designed for editing tasks. Highlights include optimized blurs and sharpening filters bringing 360/VR workflow support to a variety of host editing systems. Continuum 11 will also feature a new Primatte® chroma keying plug-in with technology licensed from Photron.

Sapphire

Sapphire 11 will integrate Mocha’s tracking and masking tools directly into all its filters bringing new creative, problem-solving workflows to Sapphire’s high-end artists and editors.

Visit Us at Booth 1011

Product specialists will demonstrate how editors and artists can use Boris FX tools to accomplish high-end visual effects, graphics, and finishing on feature films and television projects.

To make a press appointment at SIGGRAPH, contact Jessie Electa Petrov, Director of Marketing, jessiep@borisfx.com.

About Boris FX

Founded in 1995, Boris FX is a leading developer of VFX, compositing, titling, video editing, and workflow tools for broadcast, post-production, and film professionals. Boris FX products have grown to serve over a million artists worldwide. The company’s success lies in its ability to tightly integrate and leverage technologies through strong partnerships with Adobe, Apple, Avid, Grass Valley, Nexidia, Sony, Quantel, and other leading developers of video editing software. In 2014, Boris FX acquired Imagineer Systems, the Academy Award-winning developer of Mocha planar tracking software. In 2016, Boris FX acquired GenArts, the developer of Sapphire, the gold standard plug-in package for high-end visual effects creation.

Mocha VR Nabs Best of Show Awards

May 8, 2017 in Blog,News

It’s a 360 world and we’re living in it — making 360/VR post & VFX workflows easier. We were super excited to bring Mocha VR to the mecca that is NAB. It was inspiring meeting all you 360 filmmakers, artists, and general movers & shakers in this burgeoning (and fun!) industry.

The icing on the cake? Taking home the NewBay Best of Show Award from Digital Video and being named a Post Magazine’s 2017 Post Pick.

Mocha VR’s groundbreaking plug-in brings native 360° optimized tools to Adobe Premiere Pro CC, Adobe After Effects CC, Avid Media Composer, The Foundry’s NUKE, and Blackmagic Design Fusion.

Features include: motion tracking, masking, object removal, and horizon stabilization.

Mocha VR’s planar tracking in combination with roto help us fix the situations that were generally unfixable before with great ease. We work much faster and we are able to deliver a better looking product to the client.” – Judith Samper, Koncept VR, VR Post Production Specialist. (Read the full story.)


Mocha VR: Quick Look

Learn more  ●  Download a free trial  ●  Buy Now

Imagineer Systems Showcase 360°/VR plug-ins for Adobe Premiere Pro and After Effects at NAB 2017

April 17, 2017 in News

Mocha VR is optimized for 360° video tasks: tracking, stabilization and object removal

Guildford, UK – April 17, 2017 –  Imagineer Systems, a division of Boris FX will showcase MochaVR, a groundbreaking new 360°/VR post-production plug-in at NAB 2017 (Booth SL6824) in Las Vegas, NV, April 24-27. Based on Imagineer’s Academy Award-winning planar tracking technology, Mocha VR is the first plug-in to bring native 360° optimized planar tracking, masking, object removal, and horizon stabilization tools to Adobe® Premiere Pro® CC and Adobe After Effects® CC, both part of Adobe Creative Cloud®.

“The availability of 360° enabled cameras and browser based spherical video makes the 360/VR workflow a reality for today’s content creators. However, the equirectangular video format introduces challenges for editorial and post-production,” says Ross Shain, Chief Product Officer, Imagineer Systems. “Mocha VR creates a time-saving, post-stitch workflow for editors, compositors, and finishing artists using Adobe Premiere Pro CC and After Effects CC, making quick work of common obstacles, such as removing camera rigs or stabilizing aerial 360° footage. With Mocha VR, Adobe Premiere Pro editors and After Effects artists can work in native 360° view without worrying about distorted pixels, edge seams or loss of quality.”

Professional 360° video specialists have reaped benefits by adding the Mocha VR plug-in to their Adobe Creative Cloud toolkit:

“Before Mocha VR, we were using Mocha AE to rotoscope for rig removal in 360° video projects. With Mocha VR, it is so much easier to do this work!” says Daniel Rojas Roa, 3GO Video Time. “Saving time is a priority, so we are most excited about the horizon stabilization and object removal tools.”

Mocha VR makes it easy to track and roto in equirectangular space inside both After Effects and Adobe Premiere Pro,” says Erick Geisler, Founder and Creative Director, G2 Immersive Studios. “We don’t have to convert to cubic mapping which saves time and preserves image quality.”

G2: If Not Love

“We use Mocha VR and After Effects on every project. We always have moving shots crossing seam lines that need to be fixed,” states Judith Samper, VR Post Production Specialist, Koncept VR. “There is no better way to do it.” Koncept VR uses Mocha VR to complement their Adobe Creative Cloud workflows.

“Editors and artists using Adobe Premiere Pro and After Effects can enrich and extend their 360/VR toolset with Mocha VR,” says Sue Skidmore, head of partner relations for professional video at Adobe. “The tight integration of Mocha VR streamlines the production workflow and adds creative options to help VR content creators to deliver compelling immersive experiences for their audiences.”

To make a press appointment at NAB, or to schedule interview with any of the artists quoted above, contact Jessie Electa Petrov, Director of Marketing, jessiep@borisfx.com. Attendees visiting NAB will have the opportunity to see Mocha VR at the Boris FX booth #SL6824 located in South Hall.

NAB visitors can also attend a special Mocha VR Post Production World training presentation on Tuesday, April 25 at 11am and see Mocha VR in the VR Zone on Monday-Weds, April 25-27th at 2pm at Jolly Good’s Booth #N1317VR.

For more information, visit www.borisfx.com.

Adobe at NAB

At NAB 2017, a sweeping update in Adobe Creative Cloud for video will be available to help filmmakers and video producers collaborate and streamline video workflows. The Creative Cloud release delivers new features for graphics and titling, animation, polishing audio and sharing assets; support for the latest video formats, such as HDR, VR, and 4K; new integrations with Adobe Stock; and advanced artificial intelligence capabilities powered by Adobe Sensei. Announced at Adobe Summit 2017, Adobe Experience Cloud also allows brands to deliver connected video experiences across any screen at massive scale, while analyzing performance and monetizing ads. Attendees at this year’s NAB can get a closer look at the newly available features at the Adobe booth (#SL4010, South Hall in the Las Vegas Convention Center). For more information, visit www.adobe.com.

About Boris FX

Founded in 1995, Boris FX is a leading developer of VFX, compositing, titling, video editing, and workflow tools for broadcast, post-production, and film professionals. Boris FX products have grown to serve over a million artists worldwide. The company’s success lies in its ability to tightly integrate and leverage technologies through strong partnerships with Adobe, Apple, Avid, Grass Valley, Nexidia, Sony, Quantel, and other leading developers of video editing software. In 2014, Boris FX acquired Imagineer Systems, the Academy Award-winning developer of mocha planar tracking software. In 2016, Boris FX acquired GenArts, the developer of Sapphire, the gold standard plug-in package for high-end visual effects creation.

About Imagineer Systems

UK-based Imagineer Systems is the Academy Award-winning developer of Mocha: Planar Tracking based visual effects solutions for film and video post production. Imagineer has made its mark on major feature films including: Star Wars: Episode VII, The Hobbit, and the Harry Potter series. In 2015, Imagineer Systems was acquired by Boris FX, a leading developer of effects, titling, and workflow plug-ins for broadcast, post-production, and film professionals

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Media Contact

Jessie Electa Petrov, Director of Marketing

jessiep@borisfx.com

617.451.9900

www.borisfx.com

 

Now Shipping: Mocha VR for 360/VR Filmmaking

February 8, 2017 in Blog,News


MochaVR_SM_Banner

We’re excited to introduce you to Mocha VR! If you’re working in 360°/VR, get ready to seriously streamline your VFX and post workflow. Mocha VR will revolutionize the way you tackle motion tracking, masking, object removal, and horizon stabilization. Developed by the Academy Award-winning team behind Mocha Pro.

Mocha VR  brings native 360° optimized tools to Adobe Premiere Pro CC, Adobe After Effects CC, Avid Media Composer, The Foundry’s NUKE, and Blackmagic Design Fusion. Never leave your timeline!

Buy now.   ●   Learn more.   ●   Download a free trial.

Mocha VR – Major Features

360° Planar Tracking: Imagineer’s award-winning planar tracking solution now supports equirectangular footage delivering the world’s most robust 360° tracking solution for post-production.

360° Workspace: Optimized workspace and toolset works simultaneously in rectilinear and lat/long views bringing 360° capability to a variety of applications. Editors and artists can easily track, roto, create effects and insert graphics without worrying about equirectangular seams or distorted pixels.

360° Masking Tools: Unlimited X-Spline tools for articulate shape creation and masking, saves hours of time versus traditional keyframing techniques. Roto-masks can be rendered back to host or exported to most editing and compositing systems.

360° Object Removal: Mocha’s famous Remove Module now works on 360° video by analyzing temporal frames and  removing unwanted camera rigs, shadows, crew members and more for massive time-savings.

MochaVR_Remove_sm

Horizon Stabilization: Designed to reduce unstable motion, the new Reorient Module can drastically improve nausea-inducing VR experiences by smoothing or stabilizing shaky, handheld and drone captured footage. Driven by robust planar tracking, a user can even track and stabilize difficult and out of focus footage.

MochaVR_Banner_Horizon_Sm2

Lens Distort Workflow for 360° Compositing: Plug-in based lens correction workflow converts between lat/long and rectilinear for a simple workflow to add titles, graphics, patches and non-360 enabled filters to your 360 project.

Plug-in & Standalone Workflows: Running as a plug-in inside industry standard editing and effects applications Adobe Premiere Pro CC, After Effects CC, Avid Media Composer and Nuke provides an immediate and accessible workflow for 360/VR post tasks. Render finished shots to your timeline OR export tracking and roto data in a variety of formats for flexibility and project sharing.

Mocha VR was crucial in executing the tracking and object removal on our VR/360 action series Augmented.” – Blair Kelly, IGN.

Augmented series before & after with Mocha VR

Pricing & Availability

Plug-in for Adobe, Avid or OFX host

  • New – $995 USD
  • Upgrade from Mocha Pro 5 – $300 USD

Standalone Application

  • New – $1495 USD
  • Upgrade from Mocha Pro 5 – $300 USD

Annual Subscription (includes multi-host plug-ins & standalone)

  • $795 USD

Floating licenses for enterprise customers are available with a minimum requirement of 5 seats. Please contact sales with questions.

Compatibility: Windows, OS-X and Linux. Plug-in support for Adobe After Effects and Premiere Pro CC 2017, Avid Media Composer and OFX hosts: The Foundry’s NUKE and Blackmagic Design Fusion.

Buy now.   ●   Learn more.   ●   Download a free trial.

End of Year Wrap-Up: 2016 in Post

December 21, 2016 in Blog,News

Well, it has been quite a crazy and intense year for many – including the team at Boris FX! Before we completely wrap up 2016, we thought that it would be fun to shine a quick light on some of our favorite stories from our world of post-production and VFX. Please take a moment to check it out and have a wonderful 2017!  -Ross Shain, CMO, Boris FX

YearWrapUp

2017 Academy Awards: Best VFX Nominees

oscarsvfx

Most recently, The Academy of Motion Pictures announced the nominees for the Best VFX category and we are excited to say that almost every single VFX studio who worked on the nominated films uses both mocha Pro and Sapphire.

A hearty congratulations goes out to to all the artists at Framestore,  Illoura, ILM, Hybride, Luma Pictures, Method, Crafty Apes, Cinesite, Double Negative, Image Engine, MPC, Milk VFX, Rodeo VFX, Weta and Laika. No matter who wins, we are extremely proud to have you all as customers!

September 2016: Plug-in Worlds Collide (GenArts Acquisition) 

While attending IBC in Amsterdam this year, it was very fun to make the announcement that Boris FX (parent company of Imagineer) acquired GenArts, developers of widely popular Sapphire plug-ins. While this news took many customers by surprise, the transition has been quite smooth and we have been enjoying working with new colleagues in our Boston office.

What does this all mean? The combination of Boris, Imagineer & GenArts is bringing together some of the top minds in software development and design; all focused on editing, graphics and visual effects. We shared a brief merger FAQ in November and are looking forward to releasing major new features and versions of your favorite tools in 2017!

Sapphire 10

As one of the original plug-in packages for Flame, Media Composer and After Effects, Sapphire has made an impact on literally thousands of films, commercials and TV shows for over 20 years. Also announced in September, Sapphire 10 was released with some very cool new filters and features. To accompany this release we have been cranking out tons of great new Sapphire tutorials videos with pro trainers, such as John Dickinson of Motionworks.net.

Check out John’s video on Sapphire Builder which is an advanced node-graph style compositor built into the effect interface. If you have not looked closely at Sapphire in while, now is the time.

mocha: New hosts, GPU & Plug-in

For many years, mocha has been a well-loved tool in the VFX industry – used by After Effects, Flame and Nuke artists for rock solid planar tracking, deep roto tools and the amazing object removal module. In June of 2016, we launched mocha Pro 5 which is probably the most significant release in Imagineer’s 15 year history.

With excellent help from the Boris FX team, mocha Pro has been made into a plug-in that will run inside almost every host application in editing and post (including Avid). Supporting editing systems like Avid Media Composer and Adobe Premiere has long been a popular request from our customers. Adding plug-in capabilities, plus new GPU accelerated tracking and OFX/Adobe improvements, has made v5 a huge hit.

Check out Mary Poplin’s Top 10 Plug-in features video below and lots more mocha 5 videos here.

 

360° Video and VR

Speaking of mocha, it would be crazy to think about 2016 without mention VR. The promise of “Virtual Reality” has been a buzz for years in post and tech, but the mass availability of VR headsets and viewing platforms pushed 360 video and VR over the edge this year.

Our friends at The Molecule worked on Invisible, one of the first scripted, episodic 360 video series. Directed by Doug Limon and produced in collaboration with Jaunt and Samsung. Check out the article at CGSociety and watch here.

CvyvDfkWYAAx9Uw

360 video is a challenging learning curve for the post industry and our goal is to help reduce some of the technical issues introduced in this new format. Our first 360 enabled product, mocha VR is now in beta and is planned to ship early in 2017. Here product manager, Martin Brennand shows how mocha VR’s new tools will help make 360 finishing and effects tasks much easier.

If you are actively working in 360 and want to beta test mocha VR, please contact us

 

2017: To Continuum and Beyond

Well, that is about it for this quick wrap up. On the Boris front, the team is actively working on some very cool new features for Continuum. In the below video, we share our most recent Webinar Replay – a monthly series that brings high quality training, tips and techniques to the industry.

We could not leave you at the end of 2016 without restating the shared mission of the teams now working under the Boris FX umbrella: to develop best of breed, task specific effects tools and plug-ins that assist the post-production process.  Or more succinct – Tools thats help editors and artists be more creative and hit their deadlines.

Webinar Event: Finishing Techniques with BCC + Premiere Pro from Boris FX on Vimeo.

mocha Pro 5.2 planar tracking plug-in adds floating license support for teams, new render license options and improved GPU accelerated performance

November 28, 2016 in News

Imagineer Systems releases new mocha Pro 5.2 point release with major workflow improvements for VFX & post-production artists.

Guildford, UK – November 28, 2016 – Imagineer Systems, the Academy Award­-winning developer of mocha planar tracking & masking software, releases mocha Pro 5.2, a point release with significant new features and fixes for the VFX community. mocha Pro’s highly regarded visual effects software has been used on countless high-profile film and television projects including Game of Thrones, Star Wars: Episode IV and The Walking Dead.

mocha Pro 5.2 release

Watch: mocha Pro Plug-in for NUKE Overview

New mocha Pro 5.2 features include cross-platform, floating license support for both standalone and plug-in options and a new Render-Only license option for network node rendering.

“We are happy to address the needs of our enterprise customers and the larger studios that require the flexibility and security of floating license support,’ says Ross Shain, CMO of the newly merged Boris FX/Imagineer Systems/GenArts group. “Since releasing the mocha plug-in option for Nuke, Adobe and Avid, the number one facility request has been for floating licenses on the plug-in option.” Shain continues, “With the 5.2 release a facility can now serve a mix of mocha Pro standalone or plug-ins across teams and also push render intensive tasks, such as object removal, to render farms for increased efficiency.”

mocha Pro 5 for NUKE interface

mocha Pro 5.2 plug-in working with The Foundry’s NUKE

New in mocha Pro 5.2

  • New Floating License Support: You can now run both the mocha Pro standalone and mocha Pro plug-in options off one floating license server.
  • New Render License Option:  A new Render License option allows users to render projects on a networked render farm or different workstation without taking up a full license.
  • Improved GPU tracking performance: mocha’s planar tracking has been updated to take advantage of supported video card hardware for significantly faster motion tracking. OpenCL GPU tracking in mocha v5.2 is even faster and now supports 16 and 32 bit source images.
  • New Apply Tracking Feature in After Effects Plug-in: You can now apply generated tracking data to other layers via the plug-in interface rather than exporting to the clipboard.
  • Improvements & bug fixes: including improved Python scripting support, improved handling of larger, multi-layer projects and numerous plug-in fixes for Adobe, Avid and OFX.

mocha Pro 5.2 is available as a free download for all owners of mocha Pro 5.

read the mocha Pro 5.2 release notes

mocha Pro 5 Pricing:

  • Plug­-in Option: Adobe, Avid or OFX: $695
  • Plug­-in Option, Multi­Host (Avid, Adobe, OFX): $995
  • Standalone Application Option: $1,495
  • Annual Subscription Option includes: Standalone + Multi­-Host Plug-­ins $595
  • Upgrades from mocha Pro 4 start at $495

Floating Licenses (requires minimum of 5 licenses):

  • Floating License – Plug­in Option: Adobe, Avid or OFX: $995
  • Floating License – Multi-Host Plug-­in Option: $1,295
  • Floating License Standalone + Multi-Host Plug-ins: $1695
  • Render License: $99/ea

Cross platform, floating licenses and new Render License are available in volume for enterprise customers by request. Please contact our sales team.

About Imagineer Systems:UK based Imagineer Systems is the Academy Award-­winning developer of mocha: Planar Tracking based visual effects solutions for film and video post production. Imagineer has made its mark on major feature films including: Star Wars: Episode VII, The Hobbit, and the Harry Potter series. In 2015, Imagineer Systems was acquired by Boris FX, a leading developer of effects, titling, and workflow plug­ins for broadcast, post­-production, and film professionals. Together the newly merged Boris FX / Imagineer Systems/GenArts company group services millions of editing and visual effects professionals worldwide.

Media Contact:

Jessie Electa Petrov

Director of Marketing Boris FX/ Imagineer Systems/GenArts

jessiep@borisfx.com

All trademarks used herein, whether recognized or not, are the properties of their respective companies.

Enter Halloween Contest, Win Oculus Rift!

October 3, 2016 in Blog,News

The VFX Plug-in Monster Squad – Boris FX, GenArts & Imagineer – has teamed up to challenge our users to create a Halloween-themed short. The more wickedly creative, the better. Enter as many times as you want for your shot at awesome prizes  including an Oculus Rift VR headset!

Repulsive Rules:

  • Submit a short (no longer than 5 minutes).
  • All videos must use either: Boris Continuum, Sapphire or mocha software in the process.
  • All content must be yours. Only original materials will be considered. If you do not have your own footage, feel free to use this supplied footage.
  • You may enter more than once.
  • You may submit older projects for consideration, but we will give preference to fresher material.

How(l) to enter:

  • Create an interesting, scary or humorous “Halloween” inspired short video.
  • Upload your finished video to Vimeo or YouTube (we prefer Vimeo).
  • When your video is ready to be viewed email the link, your full name and email address to mocha@imagineersystems.com

Dreadful Deadline: October 30, 2016 at midnight PST

Petrifying Prizes: 

  • Oculus Rift VR Headset ($599) + Boris Box Set (includes BCC & mocha Pro) ($2495)
  • 1 License of Sapphire 10 plug-ins from GenArts. ($1695)
  • 1 license of mocha Pro 5 from Imagineer Systems
  • 1 License of Boris Continuum Complete from Boris FX
  • 1 License of NUKE 10 from The Foundry
  • 1 year subscription to Media Composer from Avid
  • 1 year subscription to Adobe Creative Cloud from Adobe
  • 1 License of HitFilm 4 Pro from FxHome
  • 1 License of Everything Bundle FCPX plug-ins from CoreMelt

Need inspiration? Check out these!

 

Ghoul luck and have fun! 

Your friends at Boris FX, GenArts & Imagineer

Boris FX and GenArts Announce Significant Merger of Industry-Leading Visual Effects Software Companies

September 9, 2016 in News

Plug-in leader Boris FX acquires Sapphire tools and team to become the powerhouse in post-production software industry

Boston, MA, USA – September 9, 2016 - Boris FX™, the leader in integrated VFX and workflow solutions for video and film, has signed a definitive agreement to acquire GenArts Inc., developers of premium special effects plug-ins. GenArts’ renowned flagship product, Sapphire™, is a gold standard for high-end visual effects creation at leading film studios and broadcast facilities around the world. Since 1996, Sapphire effects have been used in at least one of each year’s VFX Oscar-nominated films, and numerous award-winning television shows. Sapphire will continue to be developed and sold in its current form alongside flagship products Boris Continuum Complete™ (BCC) and mocha Pro™, creating the industry’s most powerful complement to applications from Adobe, Apple, Avid, Autodesk, Blackmagic Design and others.

The acquisition is part of Boris FX founder Boris Yamnitsky’s aggressive growth strategy. Boris FX most recently acquired Imagineer Systems, the UK-based developer of mocha: Academy Award-winning planar tracking tools.

“We are excited to announce this strategic merger and welcome the Sapphire team to the Boris FX/Imagineer group,” says Yamnitsky. “This acquisition makes Boris FX uniquely positioned to serve editors and effects artists with the industry’s leading tools for motion graphics, broadcast design, visual effects, image restoration, motion tracking and finishing — all under one roof. Sapphire’s exceptional suite of creative plug-ins has been used to design many of the last decades’ most memorable film images. Sapphire perfectly complements BCC and mocha as essential tools for professional VFX and we look forward to serving Sapphire’s extremely accomplished users.”

BorisFX_Sapphire_Mocha

“Equally impressive is the team behind the technology,” continues Yamnitsky. “Key GenArts staff from engineering, sales, marketing and support will join our Boston office to ensure the smoothest transition for customers. Our shared goal is to serve our combined customer base with useful new tools and the highest quality training and technical support.”

The Sapphire team agrees on the value the merger will bring to the industry. “I’m excited about what a combined Boris FX/Imagineer/GenArts company can create,” states Gary Oberbrunner, Chief Scientist and VP of Engineering at GenArts. “We are impressed with the collaborative integration of mocha technology in the recent BCC10 release and look forward to exploring similar technology sharing and product improvement opportunities.” Oberbrunner continues, “All of us share a passion for innovation, quality and creativity. Combining resources and knowledge, and working with our amazing customers, will enable us not just to continue the pace of innovation we’ve had separately, but to move even faster, creating entirely new effects, tools and combinations to delight our users.” Oberbrunner will now join the Boris FX senior management team as Chief Technical Officer for the combined group.

Longtime users of Continuum Complete and Sapphire are now sharing positive first impressions of the announcement:

Seth Buncher, Senior Finishing Editor at NYC’s Post Factory, recently completed the color grading and finishing on ESPN’s acclaimed mini-series “O.J.: Made in America.” According to Buncher, “BCC and Sapphire have been part of my finishing tools for over 10 years. I use Sapphire to create unique looks and BCC’s image restoration tools to help salvage and fix problematic footage. Both packages are essential to my finishing workflow on Avid Symphony and DaVinci Resolve, so learning that my favorite plug-in developers are joining forces is exciting news. I look forward to more BCC/Sapphire/mocha developments in the future.”

Yuhei Ogawa, longtime Sapphire user and current editor at Trailer Park in Hollywood, is thrilled at the announcement and all future collaborative possibilities. “Boris, Imagineer and GenArts joining forces is a colossal move for the post-production industry. Here at Trailer Park, we use all three products on a regular basis and they are a big part of our success. I can’t wait to see what the future holds for this new plug-in powerhouse.”

Attendees visiting the IBC tradeshow in Amsterdam will have the opportunity to meet with teams from both GenArts and Boris FX and preview the latest new products and technology for professional post-production. Boris FX/Imagineer can be found at Booth 7.K29 and GenArts at Booth 7.J05.

About Boris FX

Founded in 1995, Boris FX is a leading developer of VFX, compositing, titling, video editing, and workflow tools for broadcast, post-production, and film professionals. Boris FX products have grown to serve over a million artists worldwide. The company’s success lies in its ability to tightly integrate and leverage technologies through strong partnerships with Adobe, Apple, Avid, Grass Valley, Nexidia, Sony, Quantel, and other leading developers of video editing software.

About GenArts, Inc.

GenArts, Inc. has been a leading global provider in specialized visual effects software for industry standard editing and compositing solutions since 1996. Its flagship product, Sapphire, has become the standard for high-end visual effects creation at leading studio, broadcast, and post-production facilities of all sizes around the world.

About Imagineer Systems

Imagineer Systems Ltd is the Academy Award-winning developer of visual effects solutions for film, video and broadcast post-production markets. Imagineer Systems has made its mark on such marquee Hollywood blockbuster productions as “Star Wars: The Force Awakens” and the “Harry Potter” series. Imagineer’s flagship product is mocha Pro: the planar tracking, masking and removal utility. Imagineer Systems was founded in 2000 and its headquarters is located in Guildford, United Kingdom.

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Media Contact:

Jessie Electa Petrov

Director of Marketing, Boris FX & Imagineer Systems

jessiep@borisfx.com

617-451-9900

All trademarks used herein, whether recognized or not, are the properties of their respective companies.

Imagineer Systems Showcases mocha Pro 5 plug-in and Previews 360° Virtual Reality Post-Production Tools for Adobe at IBC 2016

September 7, 2016 in News

New mocha Pro 5 planar tracking plug-in brings GPU-accelerated, efficient VFX workflows to Adobe Creative Cloud video tools.

Guildford, UK – September 7, 2016 – Imagineer Systems will showcase mocha Pro 5, the major new release of its Academy Award-winning planar tracking & masking software, at IBC (Booth 7.K29) September 9-13, 2016 in Amsterdam. mocha Pro 5 provides advanced, GPU-accelerated planar tracking, including integrations with Adobe® Premiere® Pro CC and After Effects® CC. The Boris FX / Imagineer team will also preview a new co-developed technology for 360°-enabled virtual reality tools for the emerging cinematic VR filmmaking market.

“VFX artists and editors are loving the improvements found in the new mocha Pro plug-in,” says Ross Shain, CMO of Boris FX and Imagineer Systems. “While mocha has been an essential tool in VFX workflows for years now, the ability to now access mocha within the core Adobe video applications gives users additional tracking, roto, object removal and image stabilization features without the added hassle of managing multiple applications and projects.” Shain continues, “We are also excited to share a sneak peek of a development-in-progress; mocha VR, a new 360/VR plug-in designed to specifically complement Adobe’s workflow for cinematic VR filmmakers.”

“The team at Koncept VR loves using the mocha Pro plug-in inside of Adobe After Effects,” states Alex Chechelnitsky, Head of Production, Koncept VR.

“The combined workflow with Mettle Skybox Studio is extremely useful for 360/VR post-production tasks, such as stabilizing shots and fixing footage. We specialize in cinematic VR projects and find mocha‘s unique tracking and object removal features to be a huge time-saver.”


mochaPro_VR_Adobe-720

 

360/VR Tools

A special technology preview will feature mocha VR, upcoming new features designed for cinematic VR filmmakers to process, track and fix problematic 360 footage. mocha VR will complement Adobe video workflows for 360 tasks such as removing camera rigs, nadir patching, stabilizing drone camera jitter and more.

“With growing interest in VR production, video pros are leveraging the Adobe video tools, including powerful companion applications like mocha Pro 5, to create rich, immersive experiences for their audiences,” said Sue Skidmore, head of partner relations for professional video at Adobe. “The ability to use mocha Pro 5 within an integrated environment, streamlines the workflow and expands the creative options for our customers.”

To make a press appointment at IBC, contact Jessie Electa Petrov, Director of Marketing, jessiep@borisfx.com. Attendees visiting IBC will have the opportunity to preview mocha VR at Booth 7.K29 and at a special presentation in the IBC Future Zone on September 12 at 11am.

About Adobe at IBC 2016

Adobe offers video tools to meet today’s high velocity content demands across both new and traditional platforms. At IBC 2016, Adobe is showcasing new features coming soon to its industry leading Adobe Creative Cloud with innovations in audio, editing, motion graphics and collaboration for a new kind of connected creativity. With a powerful integrated workflow, whatever the media, from 8K camera formats to new VR content, Adobe video tools allow post-production teams to move freely from application to application without interrupting the creative flow. Learn more about new features coming to Adobe Creative Cloud and Primetime at www.adobe.com/go/video, or visit Adobe at IBC Hall 7, Stand 7.G27.

About mocha Pro 5

mocha Pro is the popular motion tracking and visual effects tool used on thousands of feature films and television shows, including Star Wars: The Force Awakens, Mad Max: Fury Road, Game of Thrones, and many more. The new mocha Pro 5 release adds major updates including: GPU-accelerated planar tracking for speed increases, the ability to launch as a plug-in directly from host timelines including Avid Media Composer, Adobe After Effects CC and Premiere Pro CC, and OFX hosts The Foundry’s NUKE, Blackmagic Fusion, and Sony Vegas Pro; new Python scripting support, improved online licensing mechanism; new export formats and more.

About Imagineer Systems

UK-based Imagineer Systems is the Academy Award-winning developer of mocha: Planar Tracking based visual effects solutions for film and video post-production. Imagineer has made its mark on major feature films including: Star Wars: Episode VII, The Hobbit, and the Harry Potter series. In 2015, Imagineer Systems was acquired by Boris FX, a leading developer of effects, titling, and workflow plug-ins for broadcast, post-production, and film professionals. Together the newly merged Boris FX / Imagineer Systems company group services millions of editing and visual effects professionals worldwide.

# # #

Media Contact:

Jessie Electa Petrov, Director of Marketing

Boris FX & Imagineer Systems

 jessiep@borisfx.com

617-451-9900

 

 

Now Available: mocha Pro 5 OFX Plug-­in for Nuke & Fusion

August 16, 2016 in Blog,Featured News,News

New mocha planar tracking plug-­in delivers GPU acceleration and streamlined workflows to OFX hosts including The Foundry’s NUKE and Blackmagic Design’s Fusion.

Boris FX & Imagineer Systems announce mocha Pro 5 plug-­in for OFXmocha Pro’s highly regarded visual effects software has been used on countless high profile film and television projects including Game of Thrones, Star Wars:Episode IV and The Walking Dead.

mochaPro5_OFX_580

The new OFX plug-­in capability now gives artists running The Foundry’s Nuke and Blackmagic Design’s Fusion Studio the added capability to launch mocha Pro directly from the host application for an efficient visual effects workflow. mocha Pro 5 plug-­in for OFX is available on Windows, OS X and Linux operating systems.

“Compositors are loving the improvements found in the new mocha Pro plug­-in,” says Ross Shain, CMO of Boris FX and Imagineer Systems. “We’ve updated the planar tracking algorithm to take advantage of OpenCL video processing and speed increases on high resolution projects are tremendous.” Shain continues, “While mocha has played a role in VFX projects for years, the ability to now launch directly as an OFX host plug-­in helps artists quickly access tools for advanced tracking, roto, object removal and image stabilization without the added hassle of managing multiple applications and projects. Jumping back and forth between mocha and Nuke or Fusion has never been easier.” Imagineer’s partners and customers are also appreciating the new OFX plug-­in.

mocha Pro is well regarded in the visual effects & finishing community as a complementary tool for NUKE users,” says Sean Brice, NUKE product manager at The Foundry. “Imagineer’s new OFX plug-­in integration gives NUKE artists the option to work with mocha within a
 NUKE project, streamlining the mocha and NUKE workflow.

According to Brigitte Bourque, Digital Effects Supervisor at award­-winning studio FuseFX, mocha Pro is an essential tool in our NUKE pipeline. The compositor is the steward of the work we are entrusted with. That means getting the work out on time and on budget. Every one of our compositors uses mocha Pro to help make that happen.”

mochaPro5_Nuke

mocha Pro 5 OFX plug-in for The Foundry’s Nuke

“Imagineer’s new mocha Pro plug-in works with Fusion’s OFX support to create a seamless workflow for our VFX customers,” said Dan May, President, Blackmagic Design. “With the plug-in, VFX artists can use mocha without ever having to leave their projects in Fusion, ultimately saving them time and allowing them to focus on the project at hand rather than workflow headaches.”

mochaPro5_Fusion

mocha Pro 5 OFX inside Fusion Studio

New in mocha Pro 5

  • New Plug-­in for OFXmocha Pro 5 is now available as a plug­-in option for OFX capable host editing and effects applications. This new capability adds unique tools for planar tracking, masking, and object removal and makes them fully accessible in The Foundry’s Nuke and Blackmagic Design’s Fusion Studio. (support for other OFX host support coming soon)
  • Open CL GPU tracking performance: mocha planar tracking has been updated to take advantage of supported video card hardware for significantly faster motion tracking on high resolution sources.
  • Improved online licensing mechanism allows users to easily activate/deactivate a license and run mocha Pro on their computer of choice.
  • Improvements & bug fixes: including improved layouts, faster project saving, and much more.

New pricing: With a list price of $695 and upgrades starting at $395, the mocha Pro 5 plug-­in option is the most affordably priced release to date.

Price List: (USD) mocha Pro 5 Plug-­in Option:

●  Plug-­in Option: OFX (Full) $695

●  Plug­-in Option: OFX (Upgrade from mocha Pro 4) $395

●  Plug-­in Option: Multi-­Host (Avid, Adobe, OFX) (Full) $995

mocha Pro 5 Standalone Application: $1,495

Cross Platform, floating licenses for enterprise customers are available by request.

Annual Subscription Option:

● 1 Year Subscription includes: Standalone Application + Multi­-Host Plug-­ins $595

About Imagineer Systems: UK-based Imagineer Systems is the Academy Award-­winning developer of mocha: Planar Tracking based visual effects solutions for film and video post production. Imagineer has made its mark on major feature films including: Star Wars: Episode VII, The Hobbit, and the Harry Potter series. In 2015, Imagineer Systems was acquired by Boris FX, a leading developer of effects, titling, and workflow plug-­ins for broadcast, post­-production, and film professionals. Together the newly merged Boris FX / Imagineer Systems company group services millions of editing and visual effects professionals worldwide.

Media Contact: Jessie Electa Petrov, Director of Marketing Boris FX & Imagineer Systems: jessiep@borisfx.com

All trademarks used herein, whether recognized or not, are the properties of their respective companies.

 

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